Conversion Rate Optimization
Optimal use of your ads
CRO is essential when using paid ads. Of course, you don’t want to pay for traffic (such as SEA) that won’t then also convert optimally on your website. We want the website to be streamlined so we don’t lose valuable traffic because of, say, a button that doesn’t work.
E-commerce
Especially for e-commerce this is an important point. The average conversion rate of an e-commerce website is around 3%, if yours is lower than that, then an alarm bell should go off.
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Our approach
At Growl we follow a methodology that guarantees you optimal results.
Our approach
At Growl we follow a methodology that guarantees you optimal results.
- 01CRO Audit
- 02A/B testing
- 03Running data
- 04Evaluate
What others say about us
Frequently asked questions about CRO
What does CRO stand for?
CRO stands for Conversion Rate Optimization.
Is CRO important for E-commerce?
CRO is an essential part of your E-commerce website. Ideally, you should have a conversion rate of 3% across the whole of your website. If not, there is a bottleneck somewhere.
What are the benefits of CRO?
With CRO, you can increase the number of leads from your website in a relatively easy way without investing extra in ads.
Does my website need CRO?
This depends on the expected conversion rate for your industry. If your ratio is below the industry average, it’s definitely worth looking into CRO. But even when things are going well, there is always room for improvement. Even if it’s only a 10% improvement, in the long run it can be very significant in absolute terms.
Starting with CRO
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